Serum 001: First Choice for Balanced, Radiant Skin

Serum 001 is our go-to solution for achieving balanced, deeply moisturised, and naturally radiant skin. Its swift-absorbing formula not only plumps and protects but also caters to the most sensitive and maturing complexions seamlessly.

Infused with the opulence of ancient beauty secrets, this serum harnesses the power of freshwater pearl, packed with 18 amino acids—including 8 that are essential and cannot be synthesised by the human body. This luxurious ingredient enhances skin vitality and luminosity, promoting collagen regeneration, and imparting a unique luminescence thanks to its conchiolin protein content which mimics the effects of keratin.

Rich in protective antioxidants and nutrient-packed extracts, Serum 001 combats oxidative stress and environmental damage such as UV irradiation, maintaining healthy cellular levels and promoting a youthful complexion. Regular use helps diminish the appearance of scars and dark spots, making it an ideal choice for uneven skin tones and textured skin concerns.

Recommended for: All skin types, including dry and blemish-prone skin.

Target concerns:

• Dryness
• Dullness
• Uneven Skin Tone
• Scars

Why Choose Mul?

• Superior Ingredient Quality: Our farmers cultivate the highest quality ingredients under optimal conditions, ensuring that each component in our serum is potent and effective.
• Direct Sourcing: We source our ingredients directly, maintaining a one-to-one relationship with growers. This approach eliminates middlemen, enhancing the potency and purity of our ingredients.
• Commitment to Excellence: While our sourcing process is more costly, we never compromise on quality. This dedication ensures that you receive a superior product that delivers visible results.

Embrace the science of beauty with Mul Serum 001—experience visible transformation with every application, where advanced science meets ancient beauty secrets.

The Ritual

Massage 2-3 potent drops into damp skin, over your face, neck and décolletage, morning and night. 

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Tips & Tricks

- massage into clean, damp skin directly after cleansing - skip your towel completely, allowing all the benefits to penetrate into your skin for a few minutes.

- Treat the delicate eye contour to hydrate, protect, and plump.

- Use alone or add a few drops to your moisturiser to add an extra layer of moisture and benefits.

Caution: ALWAYS PATCH TEST FIRST.

Freshwater Pearl: For over two millennia, pearl has been a cornerstone in beauty rituals, cherished for its ability to maintain youthful radiance and skin health. Historically revered by royalty such as the only female empress of China, Wu Zetian, who used pearl powder to maintain her legendary beauty into her 60s. Scientifically, pearls are rich in conchiolin, a protein that promotes collagen production for plump, glowing skin. This protein not only hydrates and repairs skin cells but also boosts peripheral circulation, enhancing overall skin health and luminosity.

Black Seed Oil (Nigella Sativa): Known as the "cure for everything but death," black seed oil has been valued since ancient Egyptian times. Rich in Thymoquinone, it has been extensively studied for its health benefits, including its anti-inflammatory and antioxidant properties. It's particularly effective in treating skin conditions such as eczema, acne, and psoriasis, soothing the skin, and promoting recovery while protecting against environmental stressors.

Grape Seed Oil: First used by ancient Greeks, this oil is celebrated for its powerful antioxidant properties and its ability to moisturize and tighten skin. Grape seed oil is exceptional at improving skin's elasticity and softness, helping to reduce the appearance of aging, and providing protection against sun damage. It’s also effective in balancing sebum levels, making it ideal for both dry and oily skin types.

Helping to repair skin and balance the serum levels.

Ingredients

**VITIS VINIFERA (GRAPE) SEED OIL, TOCOPHEROL, **NIGELLA SATIVA SEED OIL, ISOMYL LAUREATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, **PURE PEARL POWDER, *CITRUS AURANTIUM DULCIS PEEL OIL, **BOSWELLIA NEGLECTA OIL (FRANKINCENSE OIL), *LAVANDULA ANGUSTIFOLIA (LAVENDER) FLOWER EXTRACT, *HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL. +GERANIOL, +LINALOOL, +LIMONENE, +CITRAL.

*Organic certified, **Wild Harvested, +Component of Essential Oil,

Raw, & Unrefined, Microbiome-friendly

*Serum 001 is handcrafted using only the finest exotic and nutrient-rich ingredients that are: organic, bio-dynamic, wild-crafted, cruelty free, sustainable, and/or harvested with social consciousness in mind. These ingredients are not tested on animals.*

The updated Serum001 formula contains all the same luxurious organic actives as the original, with the exception of mica. Mul believes in sustainable and ethical sourcing, which is why we have made the decision to remove mica from our Serum 001 formula. Unfortunately, it’s an ingredient with ethical issues, child labour, and human rights abuses linked to it. Previously, we were only able to obtain the mica through a third party supplier- this alone is an approach we have changed since Re-launching Mul. We now work directly with the farmers, making sure we know exactly how each raw material we use is sourced. And although our previous mica supplier offered a ‘100% ethically sourced’ statement, we do not have enough information on whether the mines used are compliant with labour laws, and guarantee a fair wage to their employees. 

-we take extensive steps to make sure each plant and mineral is carefully sourced and evaluated, with each ingredient being inspected and approved before the unique Mul formula is produced. These raw materials are finally blended with passion and precision entirely within our Artisan Lab. 

-We pride ourselves on never taking shortcuts when it comes to producing the Luxury Mul formulas. There is a zero outsourcing policy, we never purchase base formulas, nor reworked generics.

-An extraordinary amount of effort goes into our sourcing, ensuring not just quality, but also that our planet and the wellbeing of our farmers has been considered and honoured. Wherever possible, we purchase organic, fair-trade, and wild harvested raw materials, and those grown with care and intention on small family farms.

Equally important is to acknowledge and act upon causes we believe in beyond our gates. We contribute to organisations close to our hearts who are in need throughout the year.